Famous, Checked Out, and Somehow Still Winning: The Rise of the Celebrity Who Just... Stopped Showing Up
A growing number of A-listers have figured out something the hustle-culture crowd hasn't: the most powerful thing a famous person can do is simply stop being available. No new projects, no press tours, no parasocial oversharing — just the occasional cryptic appearance and an aura of total unbothered-ness. Is it burnout, genius, or both?